{"componentChunkName": "component---src-templates-work-js", "path": "/work/tone", "result": {"pageContext": {"post_type": "work", "work_id": "tone", "work_name": "LG TONE Free Earbuds", "subtitle": "Consumer audio industrial design", "date": "2022-01-21T19:14:06.992Z", "image_portrait": "/work/tone/img/tone-hand.jpg", "image_landscape": "/work/tone/img/tone-hero.jpg", "image_hero_alt": "LG TONE Free Earbuds", "image_hero": "/work/tone/img/tone-hero.jpg", "text_color": "white", "text_position": "top", "sections": [{"type": "case_study_overview", "project_number": "Project C-1234", "project_name": "Tone", "project_type": "Industrial design", "client_name": "Tone", "text": "LG partnered with Huge Design early in the development of its lifestyle-driven Bluetooth earbuds. The collaboration helped establish a product vision for personal audio hardware, applying consumer electronics expertise to a competitive wireless audio category.", "recognition": [{"recognition_name": "Red Dot Design Award", "recognition_category": "Audio", "recognition_year": "2022"}, {"recognition_name": "CES Innovation Awards", "recognition_year": "2022", "recognition_category": "Consumer"}]}, {"type": "industries_deliverables", "industry": [{"name": "Personal audio"}, {"name": "Lifestyle accessories"}, {"name": "Consumer electronics"}], "deliverable": [{"name": "User experience"}, {"name": "Design strategy"}, {"name": "Industrial design"}, {"name": "CMF and prototyping"}, {"name": "Design for manufacturing"}], "image": "/work/tone/img/zep-square.jpg", "alt": "Pods"}, {"type": "full_size_image", "image": "/work/tone/img/teal_1b.jpg", "alt": "LG TONE Free Earbuds \u2014 Consumer audio industrial design"}, {"type": "full_size_image", "image": "/work/tone/img/tone-tones.jpg", "alt": "LG TONE Free Earbuds \u2014 Consumer audio industrial design"}, {"type": "image_card_caption", "image": "/work/tone/img/square.jpg", "alt": "LG TONE Free Earbuds \u2014 Wireless buds with integrated charging case.", "headline": "Details, details", "text": "In the highly competitive wireless bud category, \"god is in the details.\u201d Finding the sweet spot between features, price, performance and size that can appeal to a range of users and mobile lifestyles is absolutely critical. ", "caption": "Wireless buds with integrated charging case."}, {"type": "two_images", "left_image": "/work/tone/img/tone-hand.jpg", "left_image_alt": "LG TONE Free Earbuds \u2014 Consumer audio industrial design", "right_image": "/work/tone/img/tone-cases.jpg", "right_image_alt": "LG TONE Free Earbuds \u2014 Consumer audio industrial design"}, {"type": "full_size_image_text", "text_position": "top", "image": "/work/tone/img/lg.jpg", "image_alt": "LG TONE Free Earbuds \u2014 Consumer audio industrial design", "title": " ", "text": " "}, {"type": "big-text", "text": "Earbud comfort, sound quality and battery capacity were a carefully considered set of trade-offs. Huge Design worked closely with the LG design team to discover a refined balance in the final design."}, {"type": "full_size_image_text", "text_position": "bottom", "image": "/work/tone/img/tone-bang.jpg", "image_alt": "LG TONE Free Earbuds \u2014 Consumer audio industrial design", "title": "Just in case", "text": "The LG Tone charge case was designed to be remarkably small, pocketable and usable on the go."}], "nextCase": {"work_id": "path", "work_name": "PATH Health Wearables", "image_landscape": "/work/path/img/path.jpg", "image_hero": "/work/path/img/path.jpg"}, "seo": {"title": "LG TONE Free Earbuds | Consumer audio industrial design | Huge Design", "description": "Huge Design\u2019s user experience, design strategy, industrial design for LG TONE Free Earbuds. Consumer audio industrial design case study.", "url": "/work/tone/", "image": "/work/tone/img/tone-hero.jpg"}, "relatedWork": [{"url": "/work/astro/", "label": "ASTRO A50 Gaming Audio \u2014 Gaming headset industrial design"}, {"url": "/work/nzxtheadphones/", "label": "NZXT Audio Collection \u2014 Gaming hardware industrial design"}, {"url": "/work/bowers/", "label": "Bowers & Wilkins Audio \u2014 Connected audio industrial design"}]}}, "staticQueryHashes": []}